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The use of your Internet Address in your print ad acts as a means to draw customers to your site more often, and is a great addition. Often, the cost of site design is less than one months cost of advertising in print media. Think of it as 24/7 marketing of your firm!

*Internet Marketing

Internet penetration reached 60% in the US, with more than 168 million people having Web access from either home or the workplace in January 200.

Consumer penetration is expected to reach 30 million households by 2005.

87% of US Internet users expect to purchase goods or services online over the next 12 months.

77% of online consumers in the US use a search function to aid their e-shopping experience.

Advertisers plan to double online marketing by 2003, more than $3.5 billion was spent online in March 2001, jumping 35.6% from $2.6 billion in April 2000.

*Sources: Nielsen/NetRatings/Shop.org, Pricewaterhouse Coopers/Shop.org, YankeeGroup, Ernst & Young, Forrester

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